SHOPIFYau.gymshark.com
Polished, fast storefront that hides reviews, shipping and urgency cues.
FREE SHOPIFY CRO AUDIT
Enter your store URL. We review your home page and hand back an action plan to lift your conversion rate.
Curious what good looks like? See how we audited the worldβs top 40 Shopify stores
Real Shopify stores we audited for conversion rate optimisation
SHOPIFYau.gymshark.com
Polished, fast storefront that hides reviews, shipping and urgency cues.
SHOPIFYtaylorstitch.com
Great brand storytelling, but buries size charts, shipping speeds and reviews.
SHOPIFYallbirds.com.au
Premium look, let down by passive product pages and no clear offer.
Pricing
BFCM Β· 30% OFF TILL 31 OCTOBER| WHAT YOU GET | Free scan$0 | Full audit |
|---|---|---|
| Pages reviewed | Home page | Up to 500 pages |
| Checkpoints | Site-wide + home | All 300 |
| Collection and product pages | ||
| Cart and checkout, walked with a real card | ||
| Browser testing on desktop and mobile | ||
| Action plan | Quick wins | Quick wins, plus every fix ranked by impact and effort |
| Who runs it | AI, instantly | Our CRO team |
| Turnaround | Minutes | 3 business days |
| Free 1:1 call to walk through it | ||
| Run it free | Buy below |
THE PACKAGE
$1,480$1,036one-off, AUD, inc. GST
A REAL FIND Β· KYLIE COSMETICS
Make reviews consistent on every product
Run a post-purchase review flow with photo incentives and show review counts on collection tiles, not just the PDP.
WHAT OUR AUDITS FOUND
RATHER TALK FIRST?
Not sure the full audit is right for your store yet? Book a free 30-minute call. We'll look at your site with you and tell you honestly whether the audit is worth it.
Why CRO Audit?
A CRO audit isnβt a channel tactic. It lifts every marketing channel you run and cuts wasted media spend.
IMPROVES ROAS
Every click costs the same, whether it converts or not. When the pages your ads land on convert better, every advertising dollar works harder. You lift ROAS and cut wasted spend without touching your bids, budgets or creative.
IMPROVES FLOW REVENUE
Every email and SMS you send ends on a product page or in the cart. When those pages convert better, the flows and campaigns you already run bring in more revenue, with no extra sends, no bigger list and no added cost.
IMPROVES REVENUE PER SESSION
Rankings bring visitors, not sales. Organic traffic is hard to buy more of, so making every visit count is the fastest way to grow it. A store that converts better turns the search traffic you already earn into more revenue.
IMPROVES REPEAT RATE
Your best customers hit the same friction as everyone else. They have just learned to put up with it. Remove it and they buy more often and come back sooner, which grows the lifetime value of every customer you have already won.
The free scan checks your home page against it in minutes. The full audit, run by our team, covers every page a shopper sees, from collections and product pages to cart and checkout. The playbook itself is yours to download.

FREE EBOOK Β· 300 CHECKPOINTS
Every page-by-page conversion fix we check, yours to keep.
46 CHECKS
38 CHECKS
41 CHECKS
62 CHECKS
29 CHECKS
28 CHECKS
35 CHECKS
25 CHECKS
Real findings
Even the best stores on Shopify leak sales. These come from our page-by-page audits of some of the biggest names on the platform: the problem, and the fix.
Gymshark
Activewear
Compress the homepage hero for mobile
The full-bleed video and large hero images push Largest Contentful Paint well past 3 seconds on a mid-range phone. Every extra second of load costs conversions on the device most of their traffic uses.
THE FIX
Serve a lighter poster image for the first paint, lazy-load the video, and ship next-gen formats. Aim for LCP under 2.5s on 4G.
Allbirds
Sustainable Footwear
Pin the buy box on long product pages
Product pages are rich with story content, so on mobile the price and add-to-cart scroll out of view fast. Shoppers who get absorbed in the content lose the buy button at the moment they decide.
THE FIX
Add a sticky mini buy bar (image, price, size, add-to-cart) that appears once the main buy box scrolls off screen.
Kylie Cosmetics
Beauty
Make reviews consistent on every product
Some hero products have hundreds of reviews while others have almost none. For a shopper who is not already a superfan, an empty review section is a reason to leave and check a marketplace instead.
THE FIX
Run a post-purchase review flow with photo incentives and show review counts on collection tiles, not just the PDP.
Fashion Nova
Fast Fashion
Add real fit and fabric detail to every PDP
Product copy is thin on fit, fabric, and measurements, so shoppers guess and return more, and AI engines have nothing to cite.
THE FIX
Add structured fit notes, fabric, and a measurements table to each product, with Product schema.
Before you ask
Your home page, plus the site-wide parts a shopper sees on it: the announcement bar, header, search and footer. We score it on merchandising, conversion, trust and experience against our 300-point Shopify CRO playbook and hand back the quick wins you can fix this week. It takes a few minutes, needs no email, and you can run five a day.
The free scan is instant and reads one page, your home page. The full audit is run by our CRO team across up to 500 pages of your store and all 300 checkpoints, including the collection pages, product pages, cart and checkout a scan cannot reach. You get every fix ranked by impact and effort, plus an optional free 1:1 call to talk it through.
Eight page types: site-wide and navigation, home, collection, product, landing pages, cart, checkout, and thank-you and post-purchase. That is 300 checkpoints across up to 500 pages. We walk the cart and checkout with a real card and test the store in the browser on desktop and mobile, the way your customers actually shop it.
The full Shopify CRO Audit is one fixed price: $1,480, one-off, in Australian dollars and inclusive of GST. You can add the AEO & AI Search Audit for $980. Our BFCM offer takes 30% off both until 31 October 2026, so the CRO audit is $1,036 and the AEO add-on $686. There is no subscription and no lock-in, and you pay securely by card through Stripe on this page.
You get a receipt by email straight away. We need nothing else from you, because we work from your live storefront the way shoppers see it. Our team runs the audit and sends the audit and action plan within 3 business days. If you add the AEO & AI Search Audit, the whole order comes back within 5 business days.
The email that delivers your audit includes a link to book the call. It is optional and free. We walk you through the findings, explain the order to tackle them in, and answer any questions you have. Book it when you have had a chance to read the report.
A designed PDF report and action plan. It leads with your CRO score, then the quick wins, then every finding ranked by impact and effort, so the first thing on the list is the thing worth doing first. Each finding says what is wrong, why it costs you sales and how to fix it, in plain English, and almost all of it can be done in Shopify admin. The report is yours to keep.
Add it if you want to know whether ChatGPT, Gemini and Google AI Overviews mention your brand when shoppers ask about what you sell. We check your store against what those answer engines look for and give you an audit and action plan to get cited. It is $980 on top of the CRO audit.
The audit is built around Shopify, and the action plan assumes you can make the fixes in Shopify admin. The checkpoints themselves apply to any store, so we can run it on other platforms too. Get in touch through the contact page before you buy and we will confirm what changes.
Yes. That is a separate piece of work with its own price, quoted once we both know what the fixes are. We keep it out of the audit on purpose, so the report is honest about what matters. Plenty of clients take the action plan and ship the fixes themselves.
MORE FREE TOOLS
Each one runs in your browser, most without an email address, and the findings are yours to keep.
Enter your URL and see whether AI search and Google can actually read, understand and cite your site.
Drop in your store URL and get a free 12-month content strategy: personas, keywords, a publishing calendar and internal-linking plan.
We read your live Google Ads and hand back a scored deep dive plus a strategy and action plan to lift ROAS.
A free starting strategy for Facebook and Instagram: audiences, angles, campaign structure and a 12-month plan.
Generate the llms.txt and AGENTS.md files that tell AI agents how to understand and recommend your store.
For service businesses: we grade your landing page against a 101-point checklist and rank the fixes that book more calls.
Paste one product URL and we score that page across 8 conversion areas, name your biggest leak, and rank the fixes that add more to cart.
We read your site and hand back a full brand kit: positioning, values, archetype, voice, your real colour palette and type stack, plus ready-to-use ad and email lines.
Three or four personas built on the job people hire you for, not their age: triggers, objections, search queries, ad hooks and targeting for Meta and Google.